The Campaign to Control Cancer (C2CC) and Dr. Mike Evans, Director of the Health Design Lab of the Li Ka Shing Knowledge Institute at St. Michael’s Hospital in Toronto, have launched a video that focuses on the human papillomavirus (HPV) and vaccine. The video, Should You Get the HPV Vaccine, aims to present the relevant facts and ideas about HPV and the vaccine in a simple and easy to understand way, allowing individuals to determine if the vaccine is the right choice for them. Inoculation with is now recognized as an effective way to significantly reduce the risk of cervical cancer. This year over 400 Canadian women and more than 250,000 women worldwide will die from cervical cancer.